Events

Silverpop: Coming to a Conference Near You!

It's a busy time for Silverpop, with many exciting events on the schedule. We hope you can attend one or more of these upcoming conferences and/or webinars.

Silverpop

Conversational Marketing Summit
Silverpop’s vice president of international markets Will Schnabel and vice president of industry relations Loren McDonald will present sessions for this virtual event held on November 24. Schnabel will speak on “Automated Demand Generation: The New Imperative for B2B Marketing” and McDonald will present “Email Marketing and Social Networking: Together at Last?”

Telegraaf Profile Targeting Seminar
Silverpop’s vice president of international markets Will Schnabel will present “Key Email Marketing Trends You Simply Can't Ignore” on November 27 in Amsterdam, Netherlands.

Email Insider Summit
Silverpop will sponsor MediaPost's Email Insider Summit December 7-10 in Park City, UT. Loren McDonald, Silverpop vice president of industry relations, will be speaking on a panel about the future of online marketing as well as moderating a discussion on the evolution of email. See the full conference agenda for more details.

Mplant 2009
Silverpop will exhibit at the American Marketing Association's Mplanet 2009 January 26-28 in Orlando, FL. Visit us in booth #20 & 21.

DMA Email Evolution Conference
Silverpop is a platinum sponsor and will exhibit at this year's DMA Email Evolution Conference February 10-11 in Scottsdale, AZ. Stop by booth #205 to speak with a Silverpop rep. Loren McDonald, vice president of industry relations, will be participating in the panel "Email Voices of Impact" on Tuesday, February 10 at 11:30 a.m. Don't miss it!

Omniture Summit
Silverpop will sponsor and display at the 2009 Omniture Summit February 17-20 in Salt Lake City, UT.

MarketingSherpa Email Summit
Silverpop will sponsor and exhibit at the 4th annual MarketingSherpa Email Summit March 15-17 in Miami, FL. Stop by booth #8 & 9 to visit with one of our sales reps.

Webinars:

Using Welcome Emails to Drive Increased Engagement and ROI
By proactively welcoming new subscribers with a series of automated, timed emails and reminding them of the value they receive, you can get your email customer relationships off to a strong start, minimizing list turnover and increasing return on investment. This Silverpop Webinar will share the three key elements to creating a powerful email welcome program.

  • Date: November 20, 2008
  • Time: 12 p.m. ET (30 minutes)
  • Presenter: Loren McDonald, vice president of industry relations

The Email Inbox: A View of the Future
As email marketers close the book on another eventful year, email continues to evolve in the face of new technologies and applications, advanced targeting capabilities, and the increasing sophistication and demands of users. What will the email inbox look like and how will users interact with their inboxes and your messages in the coming year, and what investments do you need to make now in order to prepare? Join us for a stimulating Silverpop Webinar that will spark your imagination as it provides practical strategies and tactics that will help you to stay at the top of the inbox in 2009 and beyond.

  • Date: December 18, 2008
  • Time: 12 p.m. ET (30 minutes)
  • Presenter: Scott Voigt, vice president of marketing

Vtrenz, a Silverpop Solution

DMA BtoB Marketing Conference
Vtrenz is a platinum sponsor and will exhibit at the DMA BtoB Marketing Conference April 6-7 in New Orleans, LA. Visit table #22 to speak with a Vtrenz rep!

Webinars:

Three Lead Nurturing Tips to Enhance Your Drip Campaign
As the end of one year comes to a close, BtoB marketers are often faced with one looming question: Did we do our best to engage every lead that came our way? This question can be answered with a reassuring yes in the coming year by successfully enlistinging new strategies to keep your prospects more engaged than ever before. This Webinar will teach you three simple tips to create a drip campaign that nurtures leads from interest to conversion.

  • Date: December 9, 2008
  • Time: 2 p.m. ET (30 minutes)
  • Presenters: Loren McDonald, vice president of industry relations and Sarah Lander, product marketing manager
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